Subscriber created
Someone became a subscriber of the newsletter. Four paths land here: subscribing from inside the Commune app, finishing signup, accepting an invitation, and a CSV or ESP import.
Only the import path records where they came from.
data.acquisition_source carries the provider there and is null on the
other three, so null is the normal case for anybody who arrived through
Commune itself rather than a sign that the origin was lost.
Reactivation counts. Unsubscribing does not delete a subscriber, so
a returning reader comes back to subscribed rather than being recorded
again. That still fires this topic, with data.resubscribed: true.
Delivered as a single HTTPS POST to the consumer's registered endpoint, with the message as the JSON request body. Respond 2xx to acknowledge. Anything else, or a timeout, is retried with backoff, so acknowledge fast and do the work afterwards.
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Waiting for a request to be sent.